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The Most Lucrative Airbnb Experiences You Can Offer Right Now
Want to boost your Airbnb income? Offering experiences could be the fastest way to do it. In fact, Airbnb hosts who offer experiences make up to 50% more than those who just list properties. Experiences are the future of travel—people crave something memorable, personal, and unique. The best part? You don’t need a fancy property to cash in on this trend. You just need a great idea.
Let’s dive into the most lucrative Airbnb experiences you can launch right now. Some might surprise you.
1. Local Food and Drink Tours
Everyone loves food. And they love it more when it comes with a story. Whether you’re a chef or just know your city’s hidden gems, hosting a food or drink tour can be incredibly profitable. From street food adventures to vineyard tastings, tourists want to experience the local flavor—literally.
Actionable Tip: Partner with local restaurants or bars to create a tasting menu. Offer behind-the-scenes access to kitchens or artisanal shops to give guests something they can't get on their own. The more exclusive, the better.
Why It’s Lucrative: Low overhead costs, minimal prep, and the ability to host multiple guests at once. Plus, food tours can fetch high prices, especially in foodie hotspots.
2. Outdoor Adventures and Nature Escapes
The post-pandemic traveler is looking for open spaces and fresh air. Guided hikes, kayaking tours, or even urban cycling excursions can bring in serious cash. If you live near a national park or scenic area, this could be your golden ticket. But don’t worry if you’re in a city—urban explorations of parks and nature walks can be just as appealing.
Actionable Tip: Offer a twist. Instead of a regular hike, maybe it’s a photography-focused walk or a “forest bathing” experience for wellness enthusiasts. Niche experiences sell.
Why It’s Lucrative: Outdoor activities require little investment—just your knowledge and time—and can attract both locals and tourists year-round.
3. Unique Cultural Immersions
Travelers want to connect with local culture, and they’re willing to pay for an authentic experience. Whether it’s a cooking class, pottery workshop, or even a historical walking tour, people are looking for ways to dive deeper into the places they visit. You don’t need to be a master artisan to offer this—just passionate about your culture or hobby.
Actionable Tip: Create a hands-on experience where guests leave with something tangible, like a piece of pottery or a recipe they’ve learned. Experiences that offer both learning and keepsakes tend to get better reviews.
Why It’s Lucrative: You can charge a premium for personalized, intimate experiences. Cultural immersion also attracts repeat customers looking to share the experience with friends or family.
4. Photography Sessions
Surprisingly, photography is one of the most profitable Airbnb experiences. Travelers want professional photos in picturesque locations, and they’re willing to pay for it. Whether it’s a sunrise session at the beach or a candid urban shoot, offering a photography experience is easy to scale. Even if you’re not a professional photographer, you can collaborate with one to split the profits
Actionable Tip: Offer themed sessions—engagement photos, family portraits, or even pet photography. You’ll appeal to a wide range of customers by tailoring the session to different needs.
Why It’s Lucrative: No physical materials are required, and you can host multiple clients per day. Plus, people love to share their photos on social media, which is free marketing for you.
5. Wellness Retreats or Classes
Yoga, meditation, breathwork—wellness is booming, and people are willing to invest in experiences that make them feel good. Whether it’s a yoga class on the beach or a mindfulness session in a city park, wellness experiences are popular with a wide audience, from stressed-out professionals to digital nomads.
Actionable Tip: Add something extra, like a sound bath or guided journaling session, to differentiate your experience. The more unique, the more you can charge.
Why It’s Lucrative: You can run these experiences in any space, whether it’s a rented studio or your backyard. Low cost, high demand—it’s the perfect combo for making money.
6. Art and Creative Workshops
Airbnb travelers are hungry for hands-on experiences, especially ones where they can express themselves creatively. Whether it’s painting, jewelry making, or even candle crafting, creative workshops are increasingly popular. People want to leave with something they made themselves.
Actionable Tip: Keep group sizes small and intimate for a higher price point. Offer refreshments or a glass of wine to make the experience feel even more special.
Why It’s Lucrative: You can charge per person, and once you’ve stocked up on supplies, the cost per workshop stays low while profits scale up.
Final Thought: The Experience Economy is Here
Airbnb’s experience marketplace is exploding, and there’s no better time to jump in. Whether you’re offering a food tour, a creative workshop, or an outdoor adventure, the key to success is offering something personal, local, and unique. Don’t overthink it—what’s ordinary to you might be extraordinary to someone else.
If you're looking to diversify your Airbnb income, starting an experience could be the fastest and most enjoyable way to do it. So, what’s your next move?
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